Wednesday, May 25, 2016

Pink

A subtle indication of the increasing blur between gender expectations and norms is the colour pink. Associated with overt femininity, pink is often perceived as a womanly colour whose wearers are typecast with stereotypical and mysgonist expectations of the female gender. Previously women who wished to be taken seriously (especially by men) erred away from pink in favour of muted and less gendered tones. 




I've noticed a reclamation of pink recently among young Melbournians and youths internationally. The colour haseven been chosen as colour of the year by Pantone as well as a shade of blue 'coinciding with societal movements toward gender equality and fluidity'.

Feminists, regardless of gender, are wearing it with pride and without fear of being judged because they are proud to express their femininity. There is also an element of rebellion through dismissing the gendered nature of pink and making it into a colour that can be enjoyed equally by both genders. 



I've been wearing the colour a lot more than usual recently and it feels good.